Abhishek Securities

In 2006,  K Madhavan,  President of Operations,  Kurl-On,  came across a golden  business opportunity. Two of his business friends and mattress manufacturing  experts —  G Shankar Ram  and  P Manjunath  — came to Madhavan and pitched an  idea.   There was a factory for sale in  Coimbatore, Tamil Nadu , and it had the capability to manufacture spring mattresses. At that time, the focus of the organised Indian mattress industry was on the conventional coir and foam mattresses. The unorganised industry largely dealt with cheap, cotton mattresses.   “The spring mattress industry was largely untapped. There was just one other player in the spring mattress industry — a small manufacturer in North India. Seeing a business opportunity, we decided to start our own venture in the spring mattress segment,” Madhavan tells  SMBStory  in an exclusive interview.   At  55 , after nearly three decades of se...